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Every project below shipped with a baseline, a target and a follow-up review. Here is what changed for four of them.
Procurement teams compared Forgeline against bigger rivals and saw a thin brochure site. We rebuilt it around tender evidence: certifications up front, capacity tables, project galleries with delivery dates, and a quote flow that asks the questions estimators actually need. The sales team now sends prospects to the website instead of hiding it.
+178%quote requests in four months; average deal size up 22%
First-time patients hesitated because prices and doctors were a mystery. The new site leads with doctor profiles, transparent fee ranges and a two-step booking form that works one-handed on a phone. Reception phone volume dropped while bookings climbed — the site now answers the ten questions staff used to repeat all day.
3.2×online bookings; 41% fewer no-shows after reminder emails
Beautiful property, leaky booking funnel: seven steps, surprise fees at step six. We cut the flow to three steps, showed total price from the first screen and rebuilt the gallery around the moments guests actually search for. Paid traffic stayed flat while direct bookings rose — margin recovered from the OTAs.
+41%direct booking conversion with zero extra ad spend
Klang Bay competed on reliability but their website said nothing a competitor’s didn’t. Customer interviews surfaced the real anxiety — shipment visibility — so the new site leads with tracking, response-time guarantees and named account managers. Sales calls now start warmer, with prospects quoting the site back to the team.
+126%qualified enquiries; sales cycle shortened by roughly a third
Bring us your current numbers — traffic, enquiries, conversion rate. We’ll tell you what’s realistic and how we’d get there.
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